Google search results are divided into two part. Organic search result ad Pay per click. The organic search result is the search result that shows up on the left side of the page and the only way that you would be able to get on the first page in that section would be through proper search engine optimization. The search result that shows up on the right side of the page and sometimes on top is pay per click. When you have a Google pay per click account, you need to pay for every click and that money goes directly to Google. Basically every time someone clicks on your site, you get charged. Google wants to make sure that every website that comes up for a particular keyword, either in an organic search result or pay per clicks is absolutely relevant to the keyword that people search for. That is why they have a quality score and a certain guideline and algorithm for pay per click accounts.
Pay per click accounts needs proper management which needs to be done by an expert. If you don’t know how to manage your pay per click account properly, you will end up paying more for clicks and get less exposure. We manage the pay per click accounts so you get way more exposure and pay less for each click. We increase your quality score, build all the campaigns and find the right keyword that people are typing every day in the search engine to look for your services and products and create the campaigns based on Google’s guideline and regulations so you would get the maximum result out of your investment.